Sunday, January 4, 2009

Trivial Pursuit

Good Brand

Here's another one I like. Not only is is punny but it accurately reflects what the product's all about -- the pursuit of all things trivial. For a while, Trivial Pursuit was the kleenex of the trivia category. They've managed to stay relevant though with new editions like this Pop Culture DVD game. It all goes to show, that when choosing a brand name, there's nothing trivial about it!

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